Meredith Corporation

Gamma Woman, n., pl. Gamma Women or Gammas.

1. A woman whose sense of self is guided by her internal beliefs, passions, and priorities rather than by allying herself with external social hierarchies or other indicators of status.

2. A woman who stands in the center of a web of positive personal connections, who aims to bring out the best in herself and the people with whom she interacts.

3. A female consumer segment of vast numbers and powerful influence, who shares and exchanges information, contacts, and opinions with a broad and diverse network using multiple media and channels of communication.